One of the more consistent responses in these conversations is somebody explaining to me how much they would love to (but could never!) do an IRONMAN race.
I used to just nod in agreement, but as I built my coaching expertise, I found myself challenging people's standard assumptions people made about why they personally couldn't achieve what I've helped others achieve for years.
In my experience, their reasons for not being able to take on an IRONMAN normally fall into one of these five categories:
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